Winner
Excellence
Client Name
Mt. Shasta
Project Description
This :30 spot is part of a campaign whose purpose is to entice ski lovers”especially those who feel that Tahoe's $75 lift tickets are ridiculously cost-prohibitive--into coming to Mt. Shasta for less than $30 per lift ticket. The message is simple and practical: at Mt. Shasta, you don't have to sell your first-born son to afford to go for a day of skiing.
Credits
Director: Johann Wolf
Producer: Uli Butler
Copywriter/Creative Director: Galen Wright
Art Director: Johann Wolf
Editor: Adam Long
Production Co: Sandy Montana