Timbers USL Soccer
The 2010 Timbers USL campaign celebrates the authenticity and uniqueness of Portland Timbers fans. The campaign centers on photography documenting the fan experience with the simple caption, YOU CAN'T FAKE THIS. We want the TV to support this message and remain consistent with the tonality/feeling, but add the dimension of a larger story. This spot romances the anticipation and game-day rituals of fans; showing their connection to the team.
Creative Director: Mark Lewman
Art Director: Leo Battersby
Account Manager: Jessie Grav
Director/Producer: Kamp Grizzly